Google AdWords

I have been speaking to a Google AdWords representative recently about advertising for CAB-Travel.com. It’s nice to know that they havn’t even seen any money yet, but there already trying to help us set it up.

As I was busy at work at the time, they have even offered to call me back, which they are doing tonight.. So hopefully by the end of the weekend we will have the Adwords account up and running!

I have also started to work on a 2D barcode application after my visit to Halifax last week, so watch this space for demo’s of that!

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Disable built in Windows Mobile 'Lock'

ActiveSyncIf you use Exchange ActiveSync on a windows mobile device which enforces that useless ‘lock’ facility on your phone. You may want to consider disabling it and finding an alternative.. No matter how many registry hacks I tried to switch off or delay the lock, it kept coming back. Now, I understand the reasons behind the lock being enforced. However I already use a 3rd party locking app for the phone, so wanted to use that instead.

After a long winded hunt around the internet I have finally managed to locate the perfect solution.

Firstly, you are going to need a registry editor for your device. You can download Total Commander here, once you have downloaded and installed total commander navigate to HKLMSecurityPolicies0001023 and change the 0 to a 1.

Now download Zenyee’s Stay Unlocked cab file here, once installed perform a soft reset on your device. Once it’s rebooted navigate to the lock applet in the settings folder, and switch off that annoying lock once and for all.

Don’t forget to install an alternative to the lock app, otherwise you may find you are in breach of your companies IT Security Policy.
If you know of an alternative way of doing this, get in touch using the comments box.

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The web rating challenge

PageRankRecently my uncle was approached by a company offering to improve the Google PageRank of his companies website for a sum of money.. Now, somewhere out there I am sure there are geniune people who work this in the right way.. However this person was talking overnight transformations, which unless you live under a stone you should know that this is impossible.

Up until now I haven’t had much to do with my uncles site. Mainly due to project workloads and general day to day tasks.. However, I took this as a good opertunity to test my skills and see if I could improve it. So starting from Sunday I am going to do all maner of things to the site.

The site currently scores 45 over at websitegrader.com. Which is a good indication that the site needs work.

I plan on doing the following to the site:

  1. Create a 301 Redirect to send all cab-travel.co.uk traffic to www.cab-travel.co.uk. This is a good way of ensuring google handles both addresses as one site.
  2. Unify the meta tagsmeta description.
  3. Get the site listed in all manor of online directories.
  4. Set up an analytics account in order to drill down on the traffic it currently receives.
  5. Set up xml site maps for submission to all of the major search engines.
  6. Finally.. Sit back and watch the rating slowly increase on the same site I first tested it on. To prove you too can improve your sites rating and traffic for free with just a little investment of time!

If you are interested in seing the results of the trial then check back here a week on Sunday for more information!

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